I am so excited for my November feature because it is a company I love. I interned for Erin Condren in college, and have been a huge fan of her designs + products for a long time. She specializes in many different types of custom stationery, and is continually expanding to create personalized home and technology accessories. Her designs are fun, positive and super cute. She definitely has a very unique style that radiates happiness.
I wanted to get to know a little bit more about Erin’s design process and how she came up with making such awesome products.
1. What inspired you to start this company?
I really enjoy making people happy. I had been printing cards and stickers to give as gifts, and my friends encouraged me to make more. I started putting my email on the backs of what I made, and the requests started coming in! I began designing and printing in earnest and soon hired my first full time employee! It took a lot of effort, and time away from my family, but it all seemed worth it to receive a thank you note from one of my customers.
2. Where do you find inspiration and what do you do if you have a creative block?
I find inspiration everywhere! It really helps having the wonderful family that I have, and to live in a beautiful place like Hermosa Beach. Whenever I get stuck, I make sure to breathe and not to try and rush it. Creativity is just like everything else, you have good days and you have bad days, and trying to push for inspiration won’t get you anywhere.
3. What is your favorite product that you design?
Most definitely the Life Planner. Not only is it our most popular product, but it keeps me on track as well… I wouldn’t be able to juggle all the things I do without my planner!
4. How do you balance work/life and family?
It’s not easy, but it helps to be an early riser I tend to get up at 6:00am and by the time my kids are up I’ve showered, gotten dressed, and checked my email. We have breakfast together, pack lunches, and then go our separate ways. I’m in the office by 8:30am and I typically leave at 4:30pm to be with my kids. If I end up staying late, my husband gets home to help the kids with their homework and have dinner. I must admit, we eat out most nights… by the time I get done with everything it’s just easier to go out! Though sometimes I feel bad for not making my kids dinner, I find I get to talk to them more than if I were trying to juggle pots and pans.
5. What is your motto for life?
“Let’s get it done so we can have some fun!”
“Nobody plans to fail, sometimes we just fail to plan”
I have picked out four of my favorite products that I find myself using all the time or ordering for others as gifts.
#1 (iPad Sticker): I have this iPad sticker on my iPad case and I love it. I get so many compliments, and it adds a layer of personalization to my case. It is customizable, so you can choose which two colors you would like. There are so many different designs to choose from, you may want them all.
#2 (Notepads): I am always taking notes and like to have paper on me. These note pads are the perfect size and come in so many different designs and colors.
#3 (Stationery): Hand written letters are something that I value. I love getting a handwritten note from a friend, or sending a thank you note after a birthday. Erin Condren has multiple different styles of both flat and folded cards for almost any occasion. You also get return address labels that match your design. They are so cute, you almost want to save them all!
#4 (Life Planner): Erin’s favorite as well. The life planner was my go to scheduler for everything in college. I LOVED it, it kept me sane and organized. For anyone who is a big planner and likes to write their life down, I highly recommend these planners. There are so many special added details that come with the planner (stickers, pouches, motivational quotes), in addition to it being customized and colorful. There are so many new designs continually being added appealing to so many people. This would be a great gift for a college student!
I love this company, and always find myself on her site for myself and for gifts. With the holidays right around the corner, I know I will be getting gifts for some of my loved ones from here!
Special thanks to Erin Condren and Sam for their assistance with this post!